Why Solar vs Capital Leads: exclusive, verified, compared
At a glance: Capital Leads vs Why Solar
Pay-per-lead with exclusivity configured per campaign and region, and conversation verification sold as a priced tier. Every fact below is from their own site (whysolar.com.au).
| Capital Leads | Why Solar | |
|---|---|---|
| Exclusive or shared | Exclusive. One installer, never resold. | Varies. Their site says how exclusivity is configured depends on campaign and region. |
| Verification | 2FA mobile + email verified before the form submits. | Conversation verification offered, and priced above direct enquiries. |
| Pricing | Live pricing shown before you spend a cent. | Pay per delivered lead, priced on location, lead type and weekly volume. Not published. |
| Guarantee | Refund on your first pack if you close zero sales. | 7-day rejection window on dead contacts, disputed enquiries or out-of-area properties. |
| Lock-in | No lock-in, no setup fee, pay per lead. | No lock-in, no minimum spend, no platform fee. |
| Delivery | In your CRM in about 1.4s, personalised SMS in your name. | Delivered within seconds of the homeowner pressing submit. |
| Focus | AU solar, battery, commercial and air-con leads. | Residential solar, battery, commercial. |
| Lead volume capacity | High to very high, and exclusive. | Exclusive, but limited volume. |
Green marks where Capital Leads has the edge. Unhighlighted rows are a genuine tie.
Where Why Solar is genuinely good
Credit where it is due. No comparison is worth reading if it pretends the other side has no strengths.
- Delivered within seconds of the homeowner pressing submit, same as us.
- Conversation verification is available if you want a human-screened lead.
- A 7-day rejection window, no lock-in, no minimum spend and no platform fee.
Where Capital Leads wins
- 2FA on mobile and email verifies the number before the form submits, on top of intent.
- Live pricing shown up front, rather than a price you only get on enquiry.
- Every lead exclusive, rather than exclusivity that varies by campaign and region.
Ask Why Solar how exclusivity is set for your postcodes, because their own site says it varies. Every Capital Leads lead goes to one installer, is 2FA verified on mobile and email, and your first pack is refunded if you close nothing.
When Why Solar is the better pick
Pick Why Solar if you want the option of conversation-verified leads and are comfortable with exclusivity set per campaign and region. If you sell on value and want the homeowner to yourself, verified and yours alone, Capital Leads is built for that.
Frequently asked questions
Are Why Solar leads exclusive?
Not automatically. Why Solar states on its own site that how exclusivity is configured varies by campaign and by region, and tells installers to ask how it is set for the postcodes they work before committing. Every Capital Leads lead goes to one installer.
How much do Why Solar leads cost?
Why Solar does not publish a per-lead price. It prices on location, lead type and weekly volume, and says conversation-verified enquiries are priced above direct ones. Capital Leads quotes your postcode price before you commit.
What is the difference between Why Solar and Capital Leads?
Both are pay per lead, no lock-in, and both deliver within seconds. Why Solar sets exclusivity per campaign and region and runs a 7-day rejection window. Capital Leads sells every lead to one installer, verifies with 2FA on mobile and email, sends a personalised SMS in your name, and refunds your first pack if you close nothing.
Exclusive solar leads, 2FA verified. Yours alone.
Tell us your state, your postcodes, and how many jobs a week you want. We will show you live pricing and territory availability before you spend a cent. No lock-in, and a refund on your first pack if you close nothing.
More options in the full guide to the best solar lead generation provider in Australia.
Why Solar facts sourced from whysolar.com.au, October 2026. Written by the Capital Leads team.